Yo, if you're tryna blow up on social media—whether it's TikTok, Instagram, YouTube, or whatever new app just dropped—you gotta know the key terms and slang that make your content stand out. The algorithm ain’t your enemy if you know how to work it. So let’s break down the words, phrases, and trends that’ll help your vids hit the For You Page (FYP), get more engagement, and maybe even go viral.
1. Niche (Your Vibe, Your Tribe)
Your niche is basically your content’s identity. It’s the specific lane you stay in so the right audience finds you. Whether you’re into skincare routines, gym tips, sneaker reselling, or funny pranks, sticking to a niche helps the algorithm know who to push your content to.
🔑 Keywords to use: Find your niche, niche down, niche content, niche audience, trending niche
2. FYP (For You Page – The Holy Grail)
The FYP is where dreams come true. It’s TikTok’s (and other platforms’) main discovery page. If you land here, your views can SKYROCKET. To get on the FYP, you need:
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Strong hooks (first 3 seconds gotta GRAB attention)
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Engagement (likes, comments, shares)
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Trending sounds & hashtags
🔑 Keywords to use: FYP strategy, how to get on FYP, FYP algorithm, FYP hacks
3. Banger / Bussin’ (Content That Slaps)
A banger is a video that just hits different—high energy, crazy edits, or just straight-up entertaining. If your content is bussin’, that means it’s fire, and people can’t scroll past it.
🔑 Keywords to use: How to make a banger, bussin’ content, viral banger, TikTok banger
4. Hook (Catch ‘Em in 3 Seconds or Less)
Your hook is the first few seconds of your video. If it’s weak, people scroll. If it’s strong, they watch the whole thing. Some classic hooks:
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“Wait for it…”
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“You’re doing [X] wrong.”
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“POV: You just…”
🔑 Keywords to use: Best video hooks, hook examples, how to hook viewers, viral hooks
5. POV (Point of View – Storytelling Gold)
POV videos put the viewer in the scene. Example:
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“POV: You’re his favorite ex”
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“POV: We’re sneaking out at 3AM”
These work because they make the audience feel involved.
🔑 Keywords to use: POV trend, POV ideas, best POV videos, POV storytelling
6. Engagement Bait (Get Those Comments & Shares)
Engagement bait is when you intentionally get people to comment or interact. Examples:
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“Comment ‘YES’ if you agree!”
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“Tag someone who does this.”
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“Like if you’re a [zodiac sign].”
The more engagement, the more the algorithm pushes your video.
🔑 Keywords to use: Engagement bait ideas, how to boost engagement, comment bait, TikTok engagement hacks
7. Viral Sound / Trend (Ride the Wave)
Using viral sounds or hopping on trends gives your content a boost. If a sound is trending, USE IT—the algorithm favors videos that participate in trends.
🔑 Keywords to use: Best viral sounds, trending sounds, how to find trends, trend hopping
8. SEO (Search Engine Optimization – Not Just for Google)
Yeah, SEO matters on social media too. Use keywords in:
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Your caption
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Your hashtags
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Your voiceover/text overlays
People search for stuff like “easy makeup tutorial” or “gym workout for beginners”—so if your video has those words, it’ll pop up more.
🔑 Keywords to use: Social media SEO, TikTok SEO, Instagram SEO, keyword optimization
9. CTR (Click-Through Rate – Thumbnails Matter!)
CTR is how often people click your video after seeing it. On YouTube, a banger thumbnail + title combo = higher CTR = more views.
🔑 Keywords to use: How to increase CTR, best thumbnails, YouTube CTR tips
10. Aesthetic (Visual Vibes)
Your aesthetic is your feed’s overall look. Clean, themed profiles get more followers because they’re pleasing to the eye. Think: dark academia, soft girl, streetwear, minimalist.
🔑 Keywords to use: How to curate an aesthetic, Instagram aesthetic, TikTok theme ideas
11. Algorithm Hacks (Work Smarter, Not Harder)
The algorithm decides who sees your stuff. Some quick hacks:
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Post at peak times (check your analytics)
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Reply to comments FAST (boosts engagement)
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Use closed captions (more watch time)
🔑 Keywords to use: Algorithm tricks, beat the algorithm, social media hacks
12. BTS (Behind the Scenes – People Love Authenticity)
BTS content shows the real you—bloopers, your creative process, or just daily life. It makes you more relatable.
🔑 Keywords to use: BTS content ideas, behind the scenes TikTok, authenticity on social media
13. Call to Action (CTA – Tell ‘Em What to Do!)
A CTA tells viewers what to do next:
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“Follow for more!”
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“Drop a comment below!”
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“Share with a friend!”
Simple, but it WORKS.
🔑 Keywords to use: Best CTAs, how to use CTAs, call to action examples
14. Hashtag Strategy (Don’t Just Spam #Viral)
Using random hashtags won’t help. You need a mix of:
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Niche hashtags (#SkincareRoutine)
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Mid-size hashtags (#MakeupTutorial)
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Broad hashtags (#FYP)
🔑 Keywords to use: Best hashtags for views, hashtag strategy, TikTok hashtags
15. Monetization (Get That Bag 💰)
Once you grow, you can make money through:
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Brand deals (sponsored posts)
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Affiliate marketing (promo codes)
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Ad revenue (YouTube, TikTok Creator Fund)
🔑 Keywords to use: How to monetize TikTok, social media money, brand deals for small creators
Final Thoughts
If you wanna win on social media, you gotta speak the language. Use these terms, stay consistent, and keep experimenting. The algorithm rewards effort—so stay posting, stay engaging, and watch your growth explode.
Now go make some bangers and get that FYP placement! 🚀
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